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Austin Reed, Gents and Ladies Outfitters, London


Austin Reed, Gents and Ladies Outfitters, London Visitor Attraction


Austin Reed, Gents and Ladies Outfitters Piccadilly Circus

Austin Reed, Regent Street, Gents and Ladies Outfitters

103/113 Regent Street, London W1B 4HL

From a single shop in the City of London, Austin Reed Ltd has transformed itself from a traditional style business into a dynamic and progressive marketing group with over 70 outlets in the UK.

After opening his first shop on Fenchurch Street in 1900, their founder, Austin Reed, began the tailoring business that would continue to carry his name for over 100 years. Austin Reed himself opened branches in London's Regent Street and Oxford Street, Birmingham and Manchester.

The 1920's Austin Reed Ltd played a vital role in the redevelopment of Regent Street. In the 1930's Austin Reed Ltd was rapidly renowned for its clever visual advertising developed by artists like Tom Purvis and cartoonist Fougasse. Prime Minister Winston Churchill wore an Austin Reed designed one-piece 'siren suit'. By the time Austin Reed Ltd celebrated its 50th anniversary, Austin Reed himself had retired as chairman of the business that bore his name. Focus continued through the '60s and '70s, leading to the expansion of the women's range in the 1980's and even venturing into airport retailing,

Opening Times: Monday, Wednesday, Friday and Saturday: 09.30 to 19.00; Tuesday: 10.00 to 19.00; Thursday: 09.30 to 20.00; Sunday: 12.00 to 18.00

Tel: 020 7734 6789


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